Waterloo.London

3D Space
Creative Campaign
Marketing Suite Design
Signage
Storytelling

Our award-winning retail marketing suite for the then Waterloo.London centre (now known as The Sidings) with LCR created an entirely unique experience for potential tenants. Located behind a secret door, just off London’s famous Leake Street, we created a hand-painted timeline, leading the guest through 3 cavernous rooms.

Interior design of Waterloo London
Interior design of Waterloo London
Interior design of Waterloo London
Interior photo of Waterloo London arches
Cutout of person sitting for Waterloo London
Interior design of Waterloo London

We used this to give sales staff the opportunity for storytelling; theming the rooms ‘Past’ (Waterloo community, Southbank culture, inspired education, commuter hotspot and historic London), ‘Present’ (Outlining the opportunity in a purpose-built retail environment with relaxed seating and coffee bar) and finally ‘Future’ (with high tech floor plans, CGIs, film and AR demonstrating what the future build would look like). 

Add to this the atmosphere created by the sound of trains banging and clunking their way in and out of the busy station above and the dank smell of the historic brickwork, laid nearly 2 centuries ago, our team generated a memorable and authentic marketing suite experience unlike any other.

Designers painting Waterloo London
Designers painting Waterloo London
Interior design layouts of Waterloo London
Waterloo London mood board
Interior design of Waterloo London
Interior design of Waterloo London
Interior design of Waterloo London LCR Logo
Interior design of Waterloo London
Interior design of Waterloo London
Interior design of Waterloo London drawing
Waterloo London Moodboard

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